For Pro’s
Mimika Cooney has written a teaching book for professional photographers entitled “Boutique Baby Photography” (Amherst Media). It covers all aspects of running a successful baby portrait studio business from marketing, lighting and website design.
Topics include:
-Marketing tips that work
-Understanding Website design
-Lighting techniques explained
-Defining your target market
-Designing a business structure
-Creating a promotions plan etc.
Read what others are saying about the book…
“In this book, Mimika Cooney not only shares information, but inspiration as well. Yes, the book has sections on how to shoot, but the wealth of knowledge in this book is in the early chapters on building your business; marketing your business using social marketing and other options; and the operations of going from a new customer, to bringing them back again, and again, and again. I would strongly suggest it as required reading for anyone looking to start or continue the maternity and baby part of their business.” Craig A Burlingame
“Love your Book. I read it through in one day. I really wanted to highlight stuff as I went through but I wish they made highlighter that you could erase later. It was perfect for me. I’ve been a low tier photographer for 2 years and wished and wanted something more. This was encouraging, inspiring and great information for wanting to be a boutique style photographer.” Stacie Hart
“I have purchased approximately 20 photography books this year, and yours is by far the best for getting started in a new business. Your images are beautiful and such an inspiration. Thank you for sharing.” Kitti Fazzini
“This is a wonderful resource. I will go back to it when I need to update or if I’m needing some encouragement in the boutique photography. Whether you are a newbie or a photographer needing some new education this is a great book to read and memorize. I would recommend for any type of photographer wanting to change their style, update and give more to their business or just need a little inspiration.”
“I started my children’s photography business approximately a year ago, and have purchased well over 20 photography books, both for business and for inspiration. This book covers everything from what to charge, how to target (and treat) the customers you are looking for, ideas I hadn’t even thought of and so much more! Her suggestions regarding setting up a studio are so informative, I believe I could start today and know exactly what would need to be done. The images provided in the book are as beautiful as they are informative. Mimika Cooney knows this business inside and out and has done a WONDERFUL job sharing it with others.” Kits Photography LLC
“I was fortunate to meet Mimika Cooney at a photography workshop that we both attended. She was very sweet to spend some time with me after the conference, sharing her experiences with NILMDTS. When I found that she had written a book, I knew I had to read it. The book is well written, easy to read and is packed with beautiful photos and lots of great advice that could only come from experience. As I read, I felt that I was receiving the information from a friend. The book seems to speak from the heart of a friend advising another on how to truly succeed in a business that she seems to love and enjoy……Thank you for sharing your knowledge. I’m planning a second reading of the book, especially Chapter 4. Maximizing Your Web Site, which was very practical and informative. Especially appreciated are check lists and forms that are included in this book. Newborns and early childhood are my favorites and Mimika includes some fun photos of the messy nature of the business. Fun book that packs a lot of knowledge.” Holli Edwards
My recommendations…
